Entrepreneurship
Entrepreneurship is basically about taking non developed ideas about services or products and reflect over positive and negative things such as risks and possibilities with the service or product and make the new vision into a reality.
Carepreneurship
When entrepreneurs hear about an idea they often want to aim at maximizing the profit, and they would often aim at improving the product or service so that they can make the most amount of money. While doing this they will not always be thinking about and including all costs for nature and other aspects. Taking all these ideas, energy and innovation PLUS trying to, at the same time, care about nature and fellow humans and all the effects for society as a whole – this is Carepreneurship in a nutshell. Including also coming generations in the calculation.
Care = The provision of what is necessary for the health, welfare, maintance and protection of someone or something.
C + A + R + E – >
C= Customers. Treat your customers with respect and really spend time to help them if they have any questions or misunderstandings. This will in the long term only help your business, because your customers will think that you’re taking you’re business very seriously and really want to satisfy your customers which will lead to more people that want to become one of your customers, since you really show them that you’re a reliable entrepreneur.
A= Accountability or Responsibility, which in this case means that you take responsibility for all your actions and choices that maybe have caused some trouble or missunderstandings for the customers. The most important thing to do if a problem arises is to take full responibility of the problem instead of blaming the problem on someone else, because it’s not important who caused the problem – the most important thing is to solve it. So really try your best to fix the problem or get your customers to understand the misunderstanding. The problems don’t always have to do with your customers, it can be about the climate, resources but also that the whole business is working in a good and professional way without child labor or other workers with bad conditions and bad salary.
R=Resources. Resources is everything that is needed to produce a product or service in your company. It can be everything from material/natural resources to working force and energy. The choice of resources you use to produce your products or service is a very important choice of how efficient your producing process will be, but in that way you will affect the climate and your workers as well. For example which energy source you’re using to get electricity to your factory and also which material your factory is built of, are examples that can affect the climate, your company’s working force and budget in different ways depending on which material or producing process you are using for your company.
E=stands for energy/electricity. As mentioned before the energy or electricity source for your company can be very important for your company’s reputation but is also linked to the values that your company stands for. For example, if you’re getting electricity from a pollution free way the customers will understand that you care about the climate and that your products or services don’t affect the climate or animals in a bad way. So if your company’s producing process takes place in a climate friendly way, more people would be interested in your business in the long run.